March 14, 2014
Revisiting Beyoncé: Could ‘Jealous’ Be Its Most Important Song?

Three months after its release, it’s clear that Beyoncé’s latest album contains one of her most startling messages yet: Maybe she’s wrong.
Read more. [Image: Columbia Records]

Revisiting Beyoncé: Could ‘Jealous’ Be Its Most Important Song?

Three months after its release, it’s clear that Beyoncé’s latest album contains one of her most startling messages yet: Maybe she’s wrong.

Read more. [Image: Columbia Records]

10:43am
  
Filed under: Music Beyoncé Jealous Beyonce 
December 23, 2013
When Beyonce Samples Your TED Talk, This is What Happens To Your Book

On the list of humans pleased by Beyoncé’s surprise eponymous album—besides all of them—was Nigerian writer Chimamanda Ngozi Adichie. 
Adichie’s talk on why “we should all be feminists,” delivered at a TED event in London, is sampled on the album’s 11th track, “***Flawless.” Sampled may be too weak a word, even: The beat’s volume lowers and a full paragraph of Adichie’s can be heard, her message integral to the song’s own. 
Being on a Bey track is always good, but it’s particularly good when you have a book to promote. Adichie’s third novel, Americanah, came out earlier this year. Has the book benefited by Beyoncé?
I looked to see if Adichie’s new fame changed the book’s Amazon sales rank. The answer is unambiguously yes—but the story is more interesting than that.
Read more. [Image: Reuters]

When Beyonce Samples Your TED Talk, This is What Happens To Your Book

On the list of humans pleased by Beyoncé’s surprise eponymous album—besides all of them—was Nigerian writer Chimamanda Ngozi Adichie.

Adichie’s talk on why “we should all be feminists,” delivered at a TED event in London, is sampled on the album’s 11th track, “***Flawless.” Sampled may be too weak a word, even: The beat’s volume lowers and a full paragraph of Adichie’s can be heard, her message integral to the song’s own. 

Being on a Bey track is always good, but it’s particularly good when you have a book to promote. Adichie’s third novel, Americanah, came out earlier this year. Has the book benefited by Beyoncé?

I looked to see if Adichie’s new fame changed the book’s Amazon sales rank. The answer is unambiguously yes—but the story is more interesting than that.

Read more. [Image: Reuters]

December 13, 2013
Beyoncé’s New Album Is Shocking, Sexy, and Has Something to Say

A chat about what the pop star is up to on her brand-new “visual” release.
Read more.

Beyoncé’s New Album Is Shocking, Sexy, and Has Something to Say

A chat about what the pop star is up to on her brand-new “visual” release.

Read more.

August 14, 2013
How Beyoncé Keeps the Internet Obsessed With Her

The singer’s social media presence combines faux intimacy and calculated messages that make events out of her most normal moments. 
Read more. [Image: Instagram]

How Beyoncé Keeps the Internet Obsessed With Her

The singer’s social media presence combines faux intimacy and calculated messages that make events out of her most normal moments.

Read more. [Image: Instagram]

5:55pm
  
Filed under: Beyonce Celebrity Hype Marketing 
September 19, 2012
Picture of the Day: Barack Obama With Jay-Z and Beyoncé
[Image: @BarackObama]

Picture of the Day: Barack Obama With Jay-Z and Beyoncé

[Image: @BarackObama]

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