Women Aroused by Jewelry: A GIF Guide to the Most Sexist Holiday-Gift Ads Ever
For decades these seasonal jewelry commercials have portrayed ladies at Christmas losing their frigidity at the sight of a diamond solitaire. While the O-face remains a constant feature in the ads, the message has somewhat evolved. The ads used to be aimed at men — “Wrap me in gold this Christmas!” a blonde coos in a Zales commercial from the late 80s. Now, the ads are aimed at women. The gift recipients aren’t sexy models, but moms in mom haircuts with babies.
![Growing a Beard, Getting a Mortgage: When Do Men Become Grown-Ups?
Six years ago, I grew a beard, mostly because, clean-shaven, I looked like I was still 17 years old. I invested in some good shirts and stylish blazers—not office-drone garb, but clothes I felt comfortable in. And, of course, I got married and had kids and bought an apartment. Inside, I felt no different from before—small, nervous, new to everything—but apparently I was. Or, quite possibly, the world was different, not in its essence but in how it viewed me. My own children, for example, will never see me as anything but a grown-up, and as they age, the kids of her generation will see me that way, too. One day, my daughters may look at me as I looked at my own father, and think: How am I ever going to become that?
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